Federico Cuervo is the Head of VIS Americas, a content development, production, and distribution division of ViacomCBS Networks International. Based in Buenos Aires, Cuervo who reports to JC Acosta, President of ViacomCBS International Studios & Networks Americas, is responsible for the supervision and execution of VIS’s strategic plan to develop and produce original scripted and unscripted shows and formats for ViacomCBS’ own brands and platforms, as well as third party companies worldwide.
Before holding his current position, he was SVP of Production and Brand Head at Comedy Central and Paramount Channel in Latin America, where he oversaw the production teams for all ViacomCBS Networks Americas content, including broadcast and pay TV channels; and as Brand Manager for both channels was responsible for the network’s creative visions and business strategies across linear and non-linear platforms.
Cuervo joined ViacomCBS Networks Americas in 2009 as Vice President of Production and Programming for MTV and VH1 Argentina, overseeing, developing, and implementing local content strategies for both brands in the region.
Prior to joining ViacomCBS Networks Americas, Federico was the Director of Production for GP Producciones, associated to BBC Worldwide. With more than 30 years of experience in the television industry, Cuervo began his career as a journalist and worked for different news outlets in Argentina and abroad.