Miranda Wayland is the head of creative diversity at the BBC. In this role she is responsible for overseeing the overall on-air, onscreen diversity and inclusion strategies across output; supporting the commissioning teams and independent suppliers to drive change, increase representation and ensure the BBC delivers against its strategic goals and public purpose.
She provides specialised knowledge and expertise on diversity related matters, plans, develops and implements effective interventions related to on-air talent portrayal, commissioning guidelines, diverse audience panels, monitoring and reporting that will further strengthen a culture of diversity and inclusion.
Previously, Wayland held the role of interim head of diversity and inclusion, and diversity lead for Radio and Education as well as BBC Studios, the BBC’s commercial production arm that creates world-class programmes including Strictly Come Dancing, Doctor Who and EastEnders.
Wayland has built strong relationships across the industry, through her involvement with the Creative Diversity Network (CDN), working closely with the BBC, C4, Sky and independent programme makers to implement change across the sector. Her contribution as a CDN Board and Committee member has enabled the organisation to deliver the world’s first pan industry Diversity monitoring system: Diamond.
Before joining the BBC, Wayland worked at ITV plc for nine years, most recently as a social partnership executive for ITV Studios and ITV Broadcast and previously as a Diversity and Inclusion Manager, playing an integral part in defining ITV’s diversity strategy, increasing on and off screen representation and implementing highly effective initiatives that enabled the business to remain competitive, inclusive and accessible to all.
Wayland was awarded inspirational leader by the Precious Awards, received a ‘Special Recognition Award’ at the Asian Media Awards for her contribution and dedication to diversity and inclusion within the media industry and is a guest speaker at several summits and conferences for Media and non-media events. Her knowledge is recognised outside of the media industry and she is frequently asked to be a guest speaker at events.